Malaysia Airlines goes with Sabre PRISM to power corporate segment

Malaysia Airways introduced that it has chosen Sabre Company’s PRISM to energy and optimize its company phase. 

Through the use of automated, real-time information insights and tendencies, PRISM provides the airline superior information analytics, enabling them to craft a extra customised journey answer for enterprise prospects. 

Malaysian Aviation Group (MAG) chief government Ahmad Luqman Mohd Azmi stated of the expertise: “Deciding on the appropriate enterprise intelligence answer is crucial for enhancing our company journey choices, driving enterprise progress, and boosting income whereas elevating the journey expertise for our prospects. That is why we’ve chosen Sabre PRISM, to assist us obtain these targets by optimising and streamlining our gross sales processes.”

With PRISM, airways achieve a complete view of company journey whereas guaranteeing compliance with GDPR and different world information privateness laws. It’s the solely answer that provides a built-in analytics instrument, on-demand reporting, and API connectivity.  

Moreover, Sabre provides PRISM prospects 24/7 self-service entry to analytics and reporting, in addition to in-house technical and growth assist. This assist ensures correct and well timed information information and enabling customized growth assist for patrons. 

PRISM additionally ensures aggressive company account administration and enhances the client expertise by way of higher provides primarily based on their distinctive company journey necessities.